GIE: variant swatches & Option

GIE: variant swatches & Option

Pricing
Free plan available. Free trial available.
Rating
5.0 (22)
Developer
GIE systems

Turn separate products into variant-style swatches on PDP, collection, and search—each keeps its URL

GROOPIE helps fashion and catalog stores that list each color or style as its own product. Connect related listings with swatches on product pages, collection grids, search results, and home sections-each product keeps its own URL, title, and ranking. Build Perfectly Paired groups to increase order value. Set up your first group in minutes- no code. Theme editor setup walks you through your first swatch group in under 5 minutes.

GROOPIE helps fashion and catalog stores that list each color or style as its own product. Connect related listings with swatches on product pages, collection grids, search results, and home sections-each product keeps its own URL, title, and ranking. Build Perfectly Paired groups to increase order value. Set up your first group in minutes- no code. Theme editor setup walks you through your first swatch group in under 5 minutes. more
  • Collection & search swatches: Color/image/button swatches on product cards
  • Products as variants: Link separate listings; each product keeps its own page
  • Custom variant picker: Redesign Shopify options as swatches, buttons, dropdowns
  • Auto-create product groups: From titles or tags in a few steps
  • Product Group Import & Export

Languages

English, Spanish, French, German, and Portuguese (Brazil)

Works with

  • Shopify Admin
  • B2B
  • color swatch
  • Dawn Theme
  • markets
  • product filters
  • Variant Image

Pricing

Choose the plan that best fits your business.

Free

Free

Features

  • Up to 10 product groups
  • Auto-generate groups from tags or titles
  • Color, image, button & dropdown swatches
  • Swatches on collection, search & home
  • Multiple-option product groups
  • Theme editor setup, no code
  • FBT (Perfectly Paired) groups
  • Live chat & email support, no watermark

Grow

$4.99 / month

Features

  • Unlimited product groups
  • Swatch click analytics insights
  • Engagement insights
  • Auto-group publish on Grow
  • All variant picker templates
  • Custom storefront styling help
  • Priority support

7-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

Reviews (22)

Overall rating
5
Counts per rating level
  • 100% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 0% of ratings are 1 stars
May 11, 2026

Really useful app for variant switching. Easy to set up, smooth user experience, and it makes product selection much more professional for customers. The variant switch works fast and clean, which helps improve the overall shopping experience. Highly recommended for Shopify store owners!

WALKOUT WEAR
India
4 months using the app
January 28, 2026

It allows me to group together variants while keeping them as separate listings. Super helpful and I love that you can customize the buttons to show as colors or images depending on your needs. Great app and super easy to contact if you need help! 10/10!

Gumdrop Studios
United States
15 minutes using the app
Edited June 30, 2026

The app lets me link products together as if they were variants, allowing me to keep separate product pages for each one.
The app works perfectly. It's easy to set up and use, with plenty of options for how to display the linked products on the product page. Very satisfied with it!

Prijzenklopper
Belgium
8 months using the app

Support

App support provided by GIE systems.

Developer

Launched

March 21, 2025

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View staff and contributor data:

Store owner

  • Store owner

    Name, email address, phone number, physical address

View and edit store data:

Products, Online Store, Shopify admin

  • Edit products

    Products, publications of products on sales channels, collections

  • Edit Online Store

    Theme, Online Store page content on a path controlled by the app

  • Edit Shopify admin

    Files

  • View other data

    Locales, Shopify Markets settings

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